About us
Boosting your self-esteem and self-confidence
By highlighting the characteristics they like most about themselves, many women feel a boost in confidence, which makes them feel more prepared and confident in their daily activities.
Recommendations to protect your skin
We show you products that can have moisturising, antioxidant and anti-inflammatory ingredients that care for the skin throughout the day, as well as looking beautiful and radiant it is also important to protect and care.
Enhancing professionalism and social appropriateness
Well-applied make-up can be perceived as a sign of respect for the people you interact with, as well as reflecting a polished and groomed image.
Behind this blog is ‘Makeup for the Modern Woman’, a makeup enthusiast with a vision. From a young age, I found makeup not only a way to play with colours and textures, but also a means to reveal the inner strength and beauty that every woman possesses. With every tutorial, review and tip I share, my mission is to inspire you to discover and embrace your own divinity, your own strength and your own unique beauty.
Every tutorial, every photo, every product we recommend carries with it a message of self-love and confidence. We want you to see not only your outer beauty, but also the powerful diva you are on the inside, every time you look in the mirror.
We invite you to be part of this adventure. Share your stories, your looks, your dreams and your challenges. This blog is for you: the modern woman who dares to shine, to innovate and to be true to herself, in all facets of her life.
More than Makeup: A Community of Modern Divas:
‘Awaken the Diva in you’ is not just a slogan; it is an invitation to embark on a journey of personal transformation and empowerment.
At the heart of every brushstroke, every shadow and every line of eyeliner, there is a story. ‘Makeup for the Modern Woman: Awaken the Diva in You’ was born from a simple but powerful dream: to transform the act of applying makeup from an everyday routine into a moment of empowerment and self-expression for women everywhere.
We want you to see not only your outer beauty, but also the powerful diva you are, every time you look in the mirror.
‘How Make-up Shapes Our Psyche and Self-Esteem’.
A woman’s relationship with make-up is an indicator of her journey towards self-acceptance. Through this prism, the act of putting on make-up can become a ritual of self-affirmation, a moment of connection with oneself, where the choice of whether or not to wear make-up is a declaration of autonomy. True beauty emerges when make-up is used not as a tool for concealment, but to express the individuality and authenticity of each woman.
Encouraging a view of make-up that prioritises emotional well-being over external expectations is critical. It is essential to cultivate a positive internal dialogue, where each woman feels free to explore her relationship with make-up from a place of self-love rather than obligation. In the end, empowerment lies in freedom of choice, allowing each woman to define for herself what beauty means, with or without make-up.
Psychologist Verónica Escorihuela
Testimonials from our followers
Sophia, 35 Years Old
‘Since I've been following this make-up site, my self-esteem has changed dramatically. Before, I felt insecure leaving the house without a thick layer of make-up, believing that I needed to hide every imperfection. However, the tutorials and tips here have taught me to see makeup not as a mask, but as a way to celebrate my individuality. I have learned techniques that enhance my natural beauty without hiding who I really am. Every morning, applying my makeup has become a moment of self-affirmation and creativity. Thank you for teaching me to love myself just the way I am!’
Mariana, 29 Years Old
‘This site has been a revelation for me! I always thought make-up was complicated and not for someone ‘serious’ like me. But the inspiring posts and stories shared here made me give it a chance. Not only have I discovered a new way to express myself artistically, but I've also noticed a change in how I perceive and present myself in my work environment. Feeling good about my appearance has increased my confidence in meetings and presentations. This positive change in my attitude has been noticed by my colleagues and friends - make-up, for me, has become a personal empowerment tool!
Laura, 32 Years Old
‘Following this page has been an emotional journey for me. I went through a difficult breakup last year, and my self-esteem was at rock bottom. At first, I watched the videos and photos mostly as a distraction, but little by little, I started to practice some makeup looks on myself. Each small accomplishment made me feel more capable and gave me a sense of personal achievement. With each new look I tried, I felt like I was getting back a piece of myself that I had lost. Make-up became my form of therapy, helping me to rebuild my confidence and see myself in a new light. I am eternally grateful for the community and support I have found here.’
